How to Exist Online

It’s who you know. That made sense before social media and don’t get me wrong, it’s still great to know important people. But when it comes to your business the truth is… It’s who knows what you do. If people don’t know you and what you do then you don’t exist online. This was always …

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Building an Audience

Building an audience online is a numbers game, but the problem is that most people focus on the wrong numbers. Your goal with your Pocket Business is to build an audience of true fans. These are the people that love everything that you do. They consume everything that you put out and have no problem …

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The Pocket Business Formula (or What Is a Business?)

Building a Pocket Business comes down to simplicity. The simpler you can make it, the better your results. This means that if you’re going to build a business you need to understand how business works. And not just an online business. All businesses. That’s where the Pocket Business Formula comes into play. It’s a simple …

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