If you’ve come here looking for a gigantic list of blog niche ideas just so you can pick a random one then I’ll let you know that the list is here within this post.
But the title of this post isn’t quite correct.
It shouldn’t be 403+ niches.
It should be an infinite amount of blog niches make money.
I didn’t stutter.
Infinite is a pretty big number and you might not believe what I’m saying here and I don’t blame you.
In the traditional sense, when it comes to blogging what do you have available for you? In the past, I would’ve said you should stick to these if you were looking for the most profitable blog niches:
- How to make money
- Personal finance
That was pretty much it.
But that’s a bit ridiculous isn’t it? 7 blog niches for everyone to share?
It felt like if you started a blog outside one of those niches then you stood absolutely no chance of success.
People would continue to ask me what was the best niche for blogging and the answer is pretty simple.
One of those 7 above that you could tolerate working with.
But that isn’t the case now.
Actually, it was never the case.
It was just that so many bloggers were seeing success with Pinterest back in the days that you wanted to choose a niche that worked well on Pinterest.
And that strategy is understanding what a niche really is.
What Is a Niche?
It’s easy to think that a niche is a topic. That’s why you go looking for “profitable” niches, right?
But let’s think about this in a fancy way by first asking a very important question.
Why do people spend money?
I think it’s a good question to ask because if you know the answer then you can see if you can apply it to a niche, right?
So why do people spend money?
They spend money because of improvement. That’s it.
People buy improvement.
Everything that you buy is because you believe it’s going to improve your life in some way. Don’t try to use logic on this one because it’s almost always emotional.
Maybe you’ll pay the auto mechanic that ridiculous sum because it will stress you less to have a working car.
Maybe you buy that candy bar that you shouldn’t be eating at the checkout line because you know it will take your mind off missing the last lunar eclipse.
We buy things because we believe they will improve our lives.
Whether they do or not is a completely different take.
Alright, now that we know WHY people spend money we need to look at a niche to see if people are willing to spend money to improve.
Well, that’s the key. If you figure that out then you have a niche you can monetize.
But wait, what about ads?
That’s an important question to ask.
Making Money With Ads on Your Blog
You might be here because you imagine building a blog, getting a ton of traffic, and then plastering the site with ads so you can sit back and drink tequila.
You might feel like you’re stuck in the worst job in the world and you want out. And that might be the case.
But I bet it’s not worse than the worst job I ever had. I used to work in the “can shed”. Yes, that’s right. It was the place where people would drop off their empty cans for recycling. I had to sort them.
(You don’t want to know what that smells like. You also don’t want to know the other things that people throw into the bag that is supposed to just be recyclables. You really don’t want to know.)
So, I get it. I used to build blogs that did exactly that. Get tons of traffic and bring in the ad money.
And that’s why I had blogs in only the niches that I talked about earlier.
But that was when getting a lot of traffic was pretty easy thanks to Pinterest and not much competition on Google.
But the blog world is different now.
Pinterest doesn’t send the massive amounts of traffic it used to UNTIL you’re ranking for a lot of different keywords consistently.
Sure you’ll still see people talking about the good traffic they get from Pinterest, but that’s because they’ve been on it for years and have 1000s of pins loaded up in it and they rank in Pinterest search.
For you? Just getting started?
It’s going to take a LONG time to get any decent traction.
Why does this matter?
Because I’m sure you want to start a business here and not a hobby. Hobbies are where you end up losing money but that’s okay because you’re having fun.
Not many people start a blog as a hobby.
We can look at some numbers here. In fact, I’ll show you directly from one of our blogs.
As you can see, in September 2020 this particular blog had 50,199 pageviews and made $719.48 from ads. That equates to $14.33 RPM which is how much it made per 1,000 pageviews.
Now, I don’t know your situation so you might be saying that an extra $700 a month sounds great and I hear ya.
I’m not one to turn down money.
But what if I told you that it could take you 6+ months to get to that 50,000? Most bloggers don’t even make it within a year.
That’s a lot of effort to put in for just $700 a month.
If you’re looking for the most profitable blog niches then using ad revenue as the deciding metric might not be the wisest move. It takes a lot of traffic to make decent money with ads and time is money.
Let’s not forget that you have to hope that your pageviews rise over time and not fall because Pinterest or Google decide to make a change.
Everyday you’re left staring at your Google Analytics hoping to see the number climb. It’s fun until it’s not.
I don’t want that life for you so it’s not something I recommend.
If you’d like to get more of my thoughts on Blogging then check out my post Blogging Is Dead.
The main problem with ads though is that you need a lot of traffic and if we’re being honest, every topic that you can think of for a niche doesn’t lend itself to getting a ton of traffic.
What’s a ton?
I’d say over 300,000 pageviews is what you’d be hoping for because that begins to put you in the $3,000+ a month range.
But what happens if you want to talk about publishing books?
That’s certainly not a niche that is going to get you a ton of traffic. So do you ignore it and write about couponing instead?
Not at all.
Ads Are Bonus Money
The best way to look at ad revenue is bonus money. If you get it then great, but if you don’t then you’ll be fine and your blog will survive.
I love money as much as the next person, but I don’t like to wait around for it.
You go back to the question of why do people spend money and what do they spend money on.
From there, you’ll see the perfect business model for you.
An offer is simply a solution that you’ve packaged up in a nice way for someone. This solution is the improvement that they’re looking for in their life.
Let’s stick with the book publishing example.
If someone wanted to publish a book but they don’t know what to do, what things could greatly improve their lives?
- Finding an agent
- Writing to publishers
- Building an audience
I’m sure there is more but you get the gist. Each of the items on the list could be turned into an offer that you could sell to your audience.
What if one of those offers was a $199 offer?
How many would you need to sell to reach the $3,000-a-month goal that we just talked about?
That’s a HUGE difference from trying to get 300,000 pageviews isn’t it?
In fact, that means you could start from day 1 trying to make money.
With ads that isn’t going to happen. With ads you’re hoping for at least month 6.
And that’s the thing. If you’re going to spend that time working, why not work on creating an offer and selling it to the people you interact with?
And that’s why there is an almost infinite number of blog niches that you could start and make money with.
You just have to make sure that you can come up with a solution that people are willing to pay for.
When it comes to picking a niche it’s important to also understand how you’re going to be monetizing your blog.
A List of 400+ Blog Niche Ideas
However, if you’re still stuck then here is a list of over 400 niches you could consider. Maybe it will jumpstart some ideas.
And no, you don’t need to sign up for anything.
But we aren’t done yet.
What Blog Niches Make the Most Money?
This is the big question to ask because I know some of you reading this just want to jump into the realm of making 8 figures a year.
While there is no surefire niche that will make you money because it depends on how good you are at whatever you’re doing, there are some niches that make life a little bit easier to make money.
Because humans are pretty simple creatures.
We have 3 major vices:
If you want a blog niche that gives you slightly better odds then you should look directly into niches that deal with one of those three categories.
The Blog Niche Secret
But there’s a secret here and if you can apply this to your blog niche choice then you’re going to be in good shape.
That secret is that if you can combine your preferred blog niche with one of the three above then you’re golden.
What do I mean?
Well, let’s go back to the book publishing example.
Sure, the main topic is book publishing but you can also integrate wealth and love in there.
Wealth is pretty easy. If you publish books you can make money.
Love? If you publish books you might become more popular and the people you admire will start to love you.
No matter what niche you pick you always want to see how you can fit one, two, or three of the vice categories above into the mix because those are always guaranteed to draw the attention of your audience.
When you’re thinking of big traffic to get ad revenue, then that’s one of the things you’re trying to accomplish.
Gardening is a perfect example.
With gardening it can be about health as you grow your own food and working out in the garden is exercise.
It can be about wealth, maybe you sell the things you grow.
It can be about love as you proudly show off your beautiful garden and make people jealous.
Essentially, one of those three vices is always going to be in play for your niche. It’s your job to integrate it.
This is why you’re really working with an infinite amount of blog niche ideas. It’s too easy to see someone not making money with their church group blog and think that the niche is dead.
They just haven’t found a way to incorporate one of the three vices within it.
A $10,000 Per Month Knitting Blog
This is Nancy Queen. She’s a student of ours and she runs Noble Knits.
A blog about knitting that makes over $10,000 per month.
She started off with ads and affiliate marketing, but found that she was hitting a ceiling. When she started to create offers around knitting she was able to skyrocket her revenue.
You can check out the interview we did with her right here.
A $10,000 Per Month Freezer Meal Guide Blog
This is Rachel Fairchild. She’s a student at Pocket Business and she runs This Crafty Home.
Ironically, the blog is no longer about crafts.
She scaled her blog to $4,000 which is great!
Then she scaled it to $10,000 which is even better!
What Is the Best Niche for Blogging?
This is going to sound cheesy but the best niche for blogging is going to be the one in which you can maintain a long-term interest in.
I say this because you’re going to spend a lot of time creating content and talking about the same topics over and over and over again.
You really have to have an interest in doing this if you want any chance to make money with it because you can’t just write and think that your stuff is going to be better than others.
You truly have to bring your best self, grow, and continue to improve as you try to grow your blog.
It’s too easy to try and hunt down the perfect blog niche just to make money only to find that it doesn’t hold your interest for very long.
Remember, it takes time to build up a lot of traffic to make money with ads so that leaves you with the following methods of making money from Day 1:
- affiliate marketing
- selling your own offers/services
What about sponsored posts? Think of them as ads. Brands want exposure and if you don’t have the audience then they aren’t going to pay.
How to Choose Your Blog Niche
So with all of this in mind, how do you actually choose a blog niche?
To keep it simple you can break up niche ideas into two categories:
As I mentioned before, these are things that you feel you could talk about forever. There is a general misconception that to blog about something you have to be an expert at it.
That isn’t true.
You can learn over time. I used to have 27 different blogs running at one time.
Most of them were in niches that I didn’t care about, but I was still able to grow them because each topic was just another opportunity for me to do research.
If I was a robot I could continue to go this route, but I just find life more enjoyable when I get to talk about things that interest me.
So when it comes to interests it could be things that you have experience with now and love or it can be things that you always wanted to try.
Either way you’re going to grow over time with the niche so it doesn’t really matter.
These are the niches where you see an opportunity to make a dent.
It might be an under-served niche or one where you feel should take a new direction.
You’ll still want to develop an interest in the long-term, but there is nothing wrong with starting with an opportunity because it’s there, and then loving it over time.
For example, I used to be in the #1 spot on Google for “Keto Diet”. True story.
I had a Keto site that was doing over $40,000 a month simply because it ranked #1 on Google.
How was I able to rank? I saw an opportunity and got in on the Keto craze before the other sites.
Unfortunately, more medically backed sites eventually took over my spot and I didn’t want to fight them for it as they had teams working on content and I had just me trying to think of a new Keto Recipe.
But sometimes there are opportunities to find niches ready for you to lead them if you know how to look. Unfortunately, this is beyond the scope of this post but you might be surprised to find that something you’re interested in really isn’t being served well online.
Narrow or Broad?
There is always a concern if you’re too narrow or too board with your niche selection.
I’d rather start narrow and then expand as I improve.
It’s also easier to build up an awesome resource when you start narrow.
For example, on Bogoten, we started specifically with bedroom decor. We could’ve gone even more narrow, but we figured that was enough.
We did a complete 12-month case study on Bogoten that you should definitely check out to understand the growth patterns of a blog and the work it takes to scale traffic.
While you’re at it, be sure to read my own blog origin story.
But we didn’t stay in bedroom decor forever. We expanded out to other sections of the home, but by starting on a more narrow niche it allowed us to have more focused content which also helped with SEO.
It’s very easy to say that you’re going to start a health blog and write about all things health. There is absolutely nothing wrong with that in the long term, but in the short term you really want to narrow your topics, build a cluster of content, and then expand from there.
This usually means that when you choose a domain name, you don’t want to be too specific with it. Going back to Bogoten, that name doesn’t mean anything.
I completely made it up so we actually have free reign with talking about whatever we want.
However, if we called it BedroomDecorDepot then we’re pretty much stuck.
The funny thing about the narrow vs broad debate is that it makes people think that a niche blog is different from any other type of blog.
What Is a Niche Blog?
When you hear the SEO and Affiliate Marketing pros talk about blog niches that make money, they tend to focus on what they refer to as niche blogs.
But what is a niche blog and is it any different from a regular blog?
The reality is that it’s not different.
It’s just that when most people start blogs, they tend to go broad because they want to talk about a lot of different things.
With a niche blog you’re sticking to a narrow niche (narrow is defined however you want) and only staying with that.
A coffee blog ONLY talks about coffee and would be considered a niche blog.
If you want to be technical ALL blogs are niche blogs, but if you’re talking to a SEO expert or affiliate marketer they’ll see a niche blog as a blog that’s highly targeted to a specific topic.
More Niche Questions
Let’s answer some of the more common questions when it comes to finding your blog niche.
Is starting a food blog a good idea?
It really depends on the approach that you take. The problem with most people that start a food blog today is that they see the food blog as a recipe blog and that’s it.
That’s a recipe blog, not a food blog.
If you want to start a food blog then understand who your audience is going to be. The main problem with recipe blogs is that each blog post is just a recipe and the people just want the recipe and that’s it.
They don’t care about the story or the other content. It’s why almost every recipe blog has to rely on ads as their main source of revenue.
A true food blog though can contain recipes, but also talk about food and people’s love for it.
If you want to read more of my thoughts on this then check out my guide on starting a food blog.
What is a micro niche blog?
We kind of touched upon this earlier, but it’s really finding a narrow niche and going even more narrow.
For example, if you start a blog on vacuums that’s pretty narrow, but a blog on Dyson vacuums is even more narrow.
The goal of a micro-niche blog is to either sell affiliate offers or your own offers. You almost never see ads on a micro-niche blog because the volume of traffic is too low.
For a micro-niche blog to succeed you really have to understand your target audience and become an expert on the blog topic.
Can you make money with a lifestyle blog?
This is a really good question mainly because a lifestyle blog is so broadly defined. What is a lifestyle blog?
I like to define it as a blog that talks about a lot of things without looking like it has a truly defined niche.
For example, a blog that talks about home decor, travel, and cooking would be a lifestyle blog because it feels more like a lifestyle than anything.
Back when it was easier to get traffic from Pinterest, lifestyle blogs made a lot of sense to start. Now they are a bit more difficult to monetize because you need a lot of traffic to them.
The problem is that when you talk about varying topics you’re bringing in an audience that is all over the place.
If I have a coffee blog then I know I’m only attracting people with an interest to coffee.
When I have a lifestyle blog bringing in some people that like cooking, some that like travel, and some that like parenting then who do I sell to?
It starts to get pretty complicated so that’s why you see most lifestyle blogs resort to two methods of making money:
- how to blog products
When you’re trying to make money online your best bet is to always start with narrow audience and work your way out. Lifestyle blogs start wide and stay wide.
Be sure to check out How to Start a Lifestyle Blog and Actually Make Money.
How does a travel blog make money?
Most travel blogs tend to make money by showing other people how to make a living blogging. The travel portion of the blog is just a front.
I don’t think this is always by design, but it can be hard to monetize travel content.
A travel blog could make money just like every other single topic blog: by selling offers.
We work with a number of travel bloggers that focus on creating offers for their audience and that is their main revenue source.
It just comes down to understanding your audience and providing them with the solutions that they need for their problems.
Is mental health a good niche for a blog?
It really depends on the sub-topic that you’re talking about. Mental health on its own is pretty board and it’s one of those topics where you have to ask yourself if people do want to spend money to improve.
If you want to explore this question further then check out Blogging About Mental Health: Should You Bother?
Should I start a book review blog?
You’d be surprised how often I get asked this question and the answer is yes if that is your thing. However, you should consider the different options you have of making it into a business so be sure to check out How to Create a Book Review Blog.
Making a Decision
I know that one of the hardest things about blogging for some people is actually choosing from one of the infinite amount of blog niches at their disposal.
Let me just say that rarely is there a wrong pick. You just have to do your research and ensure that it’s a niche where people have no problem spending money.
Sometimes you may need to switch your thinking around.
For example, instead of frugal living why not think about it as teaching people how to have more money?
A simple switch like that can completely change around your fortunes.
Besides look at other blogs don’t hesitate to see if there is a popular YouTube Channel that covers your niche.
There are so many “hidden” online businesses that work within niches that you would never imagine. You just have to keep an eye open and continue to look around.
Same with social media. You’d be surprised how well people do on Instagram and TikTok in niches that you would never think of.
What If I Still Can’t Decide What to Blog About?
There is a question that you should ask yourself whether you’re trying to decide between niches or not.
What do you want to be known for?
I was asked that question a few months ago.
At first I was like, OH, cool question. Thought provoking! I’ll spend some time thinking about it.
I made some lists and thought about the things I would want to be known for. Things that had legacy potential.
And then I got really scared. Because I was really passionate about one of those things and I was super excited about that at first and then I got scared. What if I mess up? What if I don’t know enough? What if people laugh at me?
That’s how you know what to blog about. The one you feel super passionate about also scares you to death a little.
The 18 Most Popular Types of Blogs
If after all of this you’re still wondering what are the most popular blog topics, then don’t worry because I got you covered.
Here they are in no particular order:
If you still aren’t sure about your niche then I suggest you check out our mega guide on How to Make Money Blogging.
Understanding the whole blog business can give you a better idea if the niche that you’re thinking about is really the one that you want to pursue.
It’s very easy to look at the popular blogs and assume that you have to go with a niche like them.
The blogs that I’ve made the most money with usually had the least amount of traffic, but they did a great job of targeting a specific audience within the niche.
And if we’re being honest, one of the most fun aspects of creating a blog is being at this stage where the world is your oyster and you’re not locked down by a specific niche yet.
Ready to start building your audience? Check out the Blogging Traffic Hacks below.